Loan No.: TF B4389

Assignment Title: EE Campaign for dissemination/ demonstration of RSF and project activities

The Socialist Republic of Vietnam has received a grant from the Green Climate Fund (GCF) through the World Bank (WB) for the Vietnam Scaling Up Energy Efficiency Project (VSUEE Project). The project will provide TA to support the implementation of VNEEP’s targets and the Paris Agreement on climate change mitigation measures in the industrial and energy sector. In addition, capacity building activities will address the knowledge, institutional, and capacity-building needs of the relevant stakeholders in the management and development of a national mechanism and policies on EE. Those efforts will be accompanied by the establishment of a risk-sharing facility, backed by a GCF Guarantee instrument, which aims to address current regulatory barriers to access commercial capital, mobilize local bank financing, and encourage stakeholders such as industrial enterprises and commercial banks to implement projects and develop an EE investment market. The project consists of two components: (i) GCF Risk Sharing Facility; (ii) Technical Assistance. The VSUEE Project Management Board (PMB) intends to use part of its grant to recruit a qualified consultant firm to assist the PMB in: (i) to provide the project with a strategic direction and corresponding action plan with regards to communications and; (ii) to provide a high level of visibility to the project through tools and comprehensive campaign.

The consulting services (“the Services”) include the following tasks, namely (a) Development of a communications strategy for the project; (b) Implementation of communication campaign strategy plan; (c) Completion report. The estimated implementation time of this consulting task is 33 months, expected to start from April 2023 with possible extension based on the need and Consultant’s performance and project extension.

The detailed Terms of Reference (TOR) for the assignment can be obtained at the address given below.

The VSUEE Project Management Board now invites eligible consulting firms (“Consultants”) to indicate their interest in providing the Services. Interested Consultants should provide information demonstrating that they have the required qualifications and relevant experience to perform the Services: (i) General information of firm; (ii) experience leading and delivering similar projects dealing with the Mass Communication (such as developing communication strategies, developing, designing, production and other communication products) and; (iii) experience in providing services under similar conditions, and; This assignment will require the consultant to assemble a strong team experienced on the topics above, which collectively brings the range of skills needed for the different tasks (e.g. Mass Communication, legal/regulatory, environmental science, economics, finance, IT development).

Key Experts will not be evaluated at the short listing stage.

The attention of interested Consultants is drawn to Section III, paragraphs, 3.14, 3.16, and 3.17 of the World Bank’s “Procurement Regulations for IPF Borrowers” July 2016, revised November 2017 (“Procurement Regulations”), setting forth the World Bank’s policy on conflict of interest. In addition, please refer to the following specific information on conflict of interest related to this assignment: information on conflict of interest related to the assignment as per paragraph 3.17 of the Procurement Regulations.

Consultants may associate with other firms to enhance their qualifications, but should indicate clearly whether the association is in the form of a joint venture and/or a sub-consultancy. In the case of a joint venture, all the partners in the joint venture shall be jointly and severally liable for the entire contract, if selected.

A Consultant will be selected in accordance with the CQS method set out in the Procurement Regulations.

Further information can be obtained from VSUEE Project Management Board via email: vsueemoit@gmail.com during the hours from 09:00 a.m. to 4:00 p.m. in working days.